VERAI VS. WIX

Wholesale Without The Workarounds.

On Wix, wholesale means working around your store: duplicate products, an add-on app for pricing, and email for everything else. Verai is built for wholesale, with complete product details, samples and requests, a simple way to order, and insight into which buyers are actually engaged.

No credit card needed. Takes about two minutes.

SEE THE DIFFERENCE

Here's The Setup, Side By Side.

Wholesale on Wix

Duplicate each product you sell wholesale
Add the copies to a wholesale category
Put that category on a restricted page
Hide the page and every copy from search
Add an app for wholesale pricing

The setup Wix's own help docs walk you through.

Wholesale on Verai

Verai

✓ Bring your products in

✓ Build a Brand Portal for each product line, account, or event

✓ Share the link

Hosted and maintained for you

One catalog, and a wholesale site for every buyer.

FEATURE COMPARISON

Side-By-Side Feature Comparison.

Brand Portals & Buyer Access

Capability

Wix

Wix + SparkLayer

Verai

A wholesale site for each account, event, or product line

Not included

Not included

✓

Choose public or gated access for each site

Workaround (restricted pages)

Partially (for approved accounts)

✓

New buyers can request access on their own

Workaround (manual member approval)

✓

✓

QR code access for trade shows

Not included

Not included

✓

Custom domain for the buyer-facing portal

✓

✓

✓ (paid plans)

Product Data

Capability

Wix

Wix + SparkLayer

Verai

One product record for retail and wholesale

Not included

✓

✓

Certifications and claims, linked to source documents

Not included

Not included

✓

Shipment, storage, promo schedule, and sell-through velocity data

Not included

Not included

✓

Product-specific FAQs

Not included

Not included

✓

AI-enhanced product images

Partially

Not included

✓

Pricing

Capability

Wix

Wix + SparkLayer

Verai

Custom pricing per buyer or account

Workaround (duplicate products or member discounts)

✓

✓

Show or hide pricing on each site

Workaround (restricted pages)

✓

✓

Requests & Payments

Capability

Wix

Wix + SparkLayer

Verai

Sample requests, not just orders

Not included

Not included

✓

Every request tracked with a status

Not included

Partially (quotes and orders)

✓

Buyer can request a quote

Separate tool (Wix Price Quotes)

✓

✓

Net terms and invoicing

Separate tool (Wix Price Quotes)

✓

✓

Direct checkout and payment

✓

✓

✓

Buyer Engagement Insights

Capability

Wix

Wix + SparkLayer

Verai

See who's viewing your portal and how interested they are

Not included

Not included

✓

AI-generated plain-language activity briefing

Not included

Partially (order activity only)

✓

Getting Started

Capability

Wix

Wix + SparkLayer

Verai

Setup

Duplicate products, a wholesale category, a restricted page, and hiding copies from search

Customer accounts turned on, a unique SKU on every variant, B2B labels on every buyer contact, payment and shipping rules, then the app

Import your products and create your first Brand Portal automatically

"Wix" means the wholesale setup Wix's own help docs recommend. SparkLayer is Wix's official wholesale partner app. Based on Wix's help docs and SparkLayer's product pages as of October 2026.

FIVE WAYS IT'S DIFFERENT

The Feature Breakdown.

01

Wix makes you work around wholesale. Verai is built for it.

Wix gives each product one price. To sell wholesale on Wix alone, its help docs walk you through duplicating every product, moving the copies to a restricted page, and hiding those copies from Google so retail shoppers don't find them. SparkLayer, Wix's official wholesale partner app, gets rid of the duplicates. But it brings its own setup instead: customer accounts turned on, a unique SKU on every variant, and a B2B label on every buyer contact. Verai starts with one product record. Build a Brand Portal, share the link, and you're selling wholesale with nothing copied or hidden.

Buyer request flow in a Verai Brand Portal

02

Wix gives you one store. Verai gives you a wholesale site for every buyer or product line.

Wix runs one storefront, so every buyer lands in the same place. Your co-op buyer, your chain buyer, and the contact you met at Expo West all see the same store. SparkLayer adds pricing by customer group, but on Wix it can't hide products from one group. Verai runs on one catalog and gives you a separate Brand Portal for every account, event, or product line. Each one gets its own look, products, Pricelist, and order options. Make it public or gated. Update a product once, and every site reflects it.

A buyer scanning a Verai Brand Portal QR code at a trade show booth

03

Wix shows a product. Verai answers every question about it.

A Wix product page shows a title, price, SKU, and pack size. That's what a D2C shopper needs. A wholesale buyer needs more before they can take your line to their category manager: certifications, shelf life, storage, case pack, and who distributes you. Wix has no structured place for any of it, so it lives in a PDF or a follow-up email. Every Verai product record holds certifications linked to their source documents, shipment and storage details, your promo calendar, sell-through velocity, distributor info, and product FAQs. The buyer gets the answer on the page.

A Verai product page with buyer-ready product details

04

Wix shows you what sold. Verai shows you who's about to buy.

Wix's reports cover sales, orders, and site traffic. They can't tell you which wholesale buyer opened your line this week and which products held their attention. SparkLayer adds reporting on accounts that already order with you, built from orders, quotes, and carts, so it picks up once a buyer is already shopping. Verai's Buyer Engagement Insights track five things on every Brand Portal: Brand Portal Views, Interested Buyers, Product Interactions, Buyer Actions, and Repeat Buyers. A short AI briefing sums up the activity in plain language, so you're not the one reading the dashboard. You sent your portal to fifteen buyers last month, and three of them came back this week. That's your call list, not a gut feeling.

Brand view of Verai Buyer Engagement Insights

05

Wix takes the order. Verai's Order Inbox handles the whole conversation.

Wix's checkout handles orders, and quotes and net terms live in Wix Price Quotes, a separate tool outside your store. SparkLayer brings quoting, net terms, and sales-rep ordering into the store. Either way, sample requests still end up in your email. Verai's Order Inbox catches samples, inquiries, and orders from every Brand Portal in one place. Each request carries a status (Unassigned, Pending, Reviewed, Quoted, Ordered, or Rejected), so nothing sits in "probably handled." When a buyer's ready, send a Stripe checkout link and get paid straight to your own account.

A buyer contact record in Verai's Request Inbox

WHO THIS IS BUILT FOR

You're In The Right Place If You're:

✓

You want buyers to find you and browse without setting up an account first

✓

You'd rather not spend your time duplicating your catalog to start selling wholesale

✓

You want a product page that answers a buyer's questions before they email you

✓

Your wholesale catalog is a second copy of your retail one, and keeping prices and product details in sync is a weekly job

✓

You've outgrown one wholesale site, and your co-op buyer, your chain buyer, and your trade show leads all need something different

✓

You can see who ordered, but not who looked, so follow-ups are guesswork

Switching From Wix? We'll Bring Your Products In.

Moving your product data shouldn't mean starting from scratch. Point Verai at your Wix website URL (or a spreadsheet, a PDF, a Faire catalog, or another URL), and Verai's AI reads it and builds your product records automatically. Review everything before it goes live. Your current setup doesn't go away. Verai runs alongside it.

Need a hand? A Verai migration specialist can walk you through setup.

Talk To A Migration Specialist
Migrating a Wix catalog into Verai

QUESTIONS

Frequently Asked Questions

Does Verai work with Wix?

Yes. Run Verai alongside your Wix site, or move your wholesale operations off Wix entirely and run them all in Verai.

Can't I just sell wholesale on Wix?

You can, with a workaround. Wix's help docs walk you through duplicating products onto a restricted page, or you can add SparkLayer, Wix's official wholesale partner app. Verai is built for wholesale from the start, so there's nothing to duplicate or hide.

How is Verai different from SparkLayer for Wix?

SparkLayer adds wholesale ordering to your Wix store for approved accounts: price lists, quotes, net terms, and reorders. Verai is built for the whole buyer relationship: a wholesale site for every account, event, or product line, detailed product records, samples, engagement insights, and checkout.

Can I bring my product data over from Wix?

Yes. Point Verai at your Wix website URL, and Verai's AI reads it and builds your product records. Review everything before it goes live.

What does Verai cost?

Verai has multiple plans depending on what you need. See the full breakdown on our pricing page.

Does Verai replace my checkout, or work alongside it?

Both work. Buyers can check out directly through Verai's Stripe integration, or you can route requests to whatever ordering channel you already use: your website, Faire, or your own process.